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Reinventing the way we think about hair with Drybar founder Alli Webb

Drybar founder Alli Webb joins us to talk about her new product line, Messy. The line focuses on a kinder, gentler method of drying and styling hair. She's also giving us her top go-to hair products that help us embrace the messy and natural. To shop Alli's new haircare brand, Messy visit ItsMessy.com or any Sephora near you. Also, for more on Alli or any of the products she mentioned you can follow her on Instagram @AlliWebb. This segment aired on the KTLA 5 Morning News on August 29, 2025.

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